Skip to content
Beet Media
Create account
Menu

Ad network

Brand-safe advertising, targeted on what the page actually says

Beet Media connects advertisers who need their ads beside content they have approved with publishers who want to earn without losing control of their pages. Targeting is decided on the real content of the page, and every figure we report comes from the same data that produces the invoice.

Network statistics

Measured figures for the last 30 days, read from the same aggregates that produce invoices.

Impressions

4.5K

Every impression recorded in the window, billable or not.

Viewable rate

33.2%

The share of ads served that met the viewability standard. Only that share is billed under CPM.

Active publishers

2

Publishers that served at least one impression in the window, not publishers who signed up.

Verified sites

2

Active domains that have passed ownership verification.

Reading taken at 2026-09-19 09:13 UTC.

What makes this network different

Each one is a mechanism in the system rather than a claim, and the documentation describes how every one of them works.

Classifier

Real page context

Your ad is matched to the article being read, using our own classifier over the IAB Content Taxonomy 2.2 — not to a profile assembled from somebody's browsing history.

Quality score

Measured traffic quality

Invalid traffic is detected across events, feeds a per-publisher quality score, and is taken off your invoice. We publish the rate instead of implying it is zero.

MRC standard

You pay for what was seen

Under CPM you are charged for viewable impressions to the MRC standard: half the ad's pixels in view for one continuous second, in a foreground tab. An ad that was served but nobody could see is never billed.

How it is decided where an ad appears

Four conditions decide whether an ad may appear beside a page. None of them is given the bid, the price or the budget, so no advertiser can pay their way onto inventory a publisher excluded.

  • The creative's content rating does not exceed the maximum the placement accepts.
  • The creative carries no content flag the publisher has blocked.
  • The page's content rating does not exceed the maximum the campaign tolerates.
  • The page carries no content flag the advertiser has blocked.

An unrated creative never serves

An absent rating is not a general one. A creative with no explicit rating is excluded, with no exception and no setting that changes it.

Nothing rated extreme ever serves

Level 4 is not a rating anything can carry into service: it is a refuse-and-report state. No tolerance column can even reach it.

For advertisers

Target on the real content of the page, pay only for viewable impressions, and read the invalid-traffic rate beside your spend.

For publishers

One tag, control over which ads appear on your pages, and per-placement and per-context detail in the report.